Melbourne-born fish and chippery Hunky Dory Fish & Chips has introduced a new plant-based ‘fishless fish’ offering as part of a wider plant-based menu, tapping into a growing demand for vegetarian, vegan and flexitarian meal options at casual dining restaurants around the country. This follows on from a successful trial of vegan items at their Moonee Ponds store in late 2019.
In this new expansion into plant-based meat, they have partnered with Future Farm Co., the company responsible for bringing an abundance of plant-based and vegan foods to Australia and New Zealand. Hunky Dory is serving up ‘fishless fish’ in a variety of ways – a fried pack with sweet potato wedges, in a burger or wrap, or in a healthy wholesome Hunky Bowl.
The ‘fishless fish’ is firm in texture, made from soy, wheat and pea proteins, vegetables and ancient grains including quinoa, amaranth, millet and kamut®. It is easy to digest and free of cholesterol, trans and saturated fats, as well as being animal and dairy-free.
Also caught in the plant-based net, Hunky Spring Rolls, Southern Fried Cauliflower, Cous Cous Salad and Spiced Cauliflower Salad.
Hunky Dory Founder and Managing Director Greg Robotis says since opening the first store in Port Melbourne in 2004 and successfully introducing fish and chips to the quick service casual restaurant space, he has always been conscious of accommodating all of his customer’s needs, no matter what their dietaries are.
“We opened the first Hunky Dory store with a vision to shake up the fish and chip game. We know fish and chips are an Aussie diet staple and we wanted to offer a healthier spin alongside traditional fish and chips. We always want our customers to feel included and considered, so we’re pulling up a new chair to the Hunky table and diving into the plant-based space,” he said.
Adrian Gastevski, director of Future Farm Co. says the partnership with Hunky Dory was the perfect platform for the launch the ‘fishless fish’ into the casual dining space.
“It’s an indisputable fact that more Australians are looking to include less meat in their diets, and this could be for a number of reasons – environmentalism, dietary choices such as veganism, vegetarianism, or flexitarianism.